I love a good collaboration. I love it even more when it involves one of my favorite public figures and one of my favorite companies. Emma Watson and Zady have come together to promote ethical and sustainable fashion and are currently launching their collaborative collection. So far, there are only three pieces available to pre-order, but they are solid. The shiny-objects side of my brain was hoping for more items, but they are staying true to the less-is more principle, and focusing on three timeless pieces you can wear forever.
Hermoine Granger Emma Watson has been a badass since she was like 6, and I have a ton of respect for her for using her fame-powers for good, and generally choosing to be an awesome person in an industry that does not require that of her. This collection is anther example of her pushing forward businesses that are doing things the right way, and proving what a Gryffindor she is.